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Envirian - A New Real Estate Environment
 Press Release
Offering Professional Buyer & Seller, Residential Real Estate Services
Offering Professional Buyer & Seller, Residential Real Estate Services

Envirian LLC Announces Houston, TX Franchise
Healthy Market and High Number of REALTORS Prompts Second Texas Franchise

Reston, VA — February 15, 2007 — Ben Dias, Broker/owner of Envirian of Bryan/College Station, TX, points to the rapid growth of the Houston real estate market as a major reason for purchasing his second Envirian franchise.

"We chose Houston to open a second franchise in part because of the rapid growth of the city and its surrounding area," said Dias, who opened his Bryan/College Station firm in September 2006.

Envirian, a national real estate technology franchise brokerage offers a business model promoting collaboration and teamwork through its principles. In addition, the Envirian system integrates Web mapping and satellite imaging systems with the display of properties listed for sale on the multiple listing service.

Envirian of Houston, TX, joins franchises already in operation in Arizona, California, Washington, D.C., Florida, Illinois, Maryland, Minnesota, New Mexico, North Carolina, Oregon, Pennsylvania, South Carolina, Texas, and Virginia.

"Harris County, which encompasses most of Houston, is projected to grow by just over 28 percent — that's nearly 4,400,400 people by the year 2020," he added.

Already a seasoned owner of an on-line business, Dias said the decision to invest in his first Envirian franchise was based on the national real estate technology firm's model, which promotes collaboration and teamwork through its principles, and a high-tech operating system designed to deliver immediate leads via the Internet to real estate professionals. He is confident that his latest investment in a Houston franchise will thrive because of the area's healthy market and the fact that it is also home to a high number of REALTORS.

"Houston is home to the second largest Association of REALTORS in the nation. This fact alone creates a very promising need for new brokerage firms like Envirian. We are very excited about our anticipated success here based on the services we can offer consumers. In addition, based on 2006 year-end numbers, sales volumes and prices capped another record-breaking year and we don't see that to slow down in the foreseeable future," Dias added.

"We're very excited to welcome our newest Envirian franchisee to the family," said G. Dean Wood, President/CFO Envirian LLC. "Clearly the Envirian model, which marries technological innovation with a renewed focus on teamwork and customer satisfaction, is striking a chord among residential real estate professionals."

"The Envirian name is fast becoming recognized throughout the nation, further validating our company's business model. The demand is there in the real estate industry for the service our franchises offer, as well as the need our model fulfills for tech-savvy consumers searching for property via the net," Envirian's Chief Administrative Officer, Francisco Barragan, said.

"The opening of Envirian of Houston increases our foothold in the southwestern territory of the nation's real estate market. Ben Dias understands the power of technology and the Internet and we are very fortunate to have him at the helm of this franchise. his expertise in the real estate field and commitment to the Envirian name will provide consumers in the Houston area with the highest of professional services," Barragan added.

According to Barragan, Envirian is the only national company to provide a continuous supply of Internet generated leads to its agents and offer a generous commission split. He attributes the firm's Internet lead technology, its lean corporate structure and its commitment to keep the real estate transaction simple to the increasing number of franchises opening nationwide.

Registered users of the new Envirian of Houston, http://www.houston-fine-homes.com, will be able to view listed properties on the map that are color coded by price, making the old real estate adage of finding the least expensive property in the more expensive locations easier.

For more information about Envirian of Houston, contact Ben Dias at 979/314-4445 or ben.dias@envirian.com. Envirian of Houston is located at 9405 Huffmeister Rd., Suite 140, Houston, TX 77095; 713/589-6886.

As technology continues to impact the traditional real estate business model, Envirian looks poised to set a new standard for both the consumer and the real estate agent, Wood said. "The rapid growth of the franchise and multiple territory ownership by most franchisees will likely lead to a rapid decline in available territories. As Envirian's model provides exclusive protected territories there are only a few hundred or so possible territories available in the entire United States," he added.

About Envirian
Headquartered in Reston, Virginia, Envirian LLC (www.envirian.com) was founded in 2004 to fulfill the promise of real estate technology. The company's unique approach to residential real estate brokers and agents includes: technology-based real estate brokerages, 100 company leads per agent per year, 70/30 commission splits, no referral fees on leads, and a collaborative corporate culture. Envirian 's proprietary technology solutions were designed for maximum interoperability and benefit, enabling brokers and agents to conduct more business, communicate with clients and each other, as well as manage the process of real estate sales. Services include top position lead procurement, near instantaneous lead delivery to transaction management, and after-sale client services.

For more information about Envirian franchise opportunities, contact Dr. Lee Konowe at 703/391-9200 or 703/928-2805.



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